20 strategies to increase sales on Google my business
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| Increasing sales on your Google my business |
20 strategies to Increasing sales in Google My Business
To increase sales on Google My Business, follow these 20 strategies:
1. Optimize Your Profile:
Ensure your profile is complete and accurate, including business hours, contact information, and a compelling description.
2. Use High-Quality Images:
Add high-resolution photos of your products or services, your team, and the interior/exterior of your business.
3. Encourage Reviews:
Encourage satisfied customers to leave positive reviews. Respond to all reviews, both positive and negative, professionally.
4. Create Posts:
Regularly post updates, promotions, events, or new products/services to keep your profile fresh.
5. Utilize Google Posts:
Use Google Posts to share timely offers, news, or announcements directly on Google Search and Maps.
6. Optimize for SEO:
Use relevant keywords in your business description and posts to improve visibility in local searches.
7. Monitor Insights:
Use Google My Business Insights to track views, clicks, and other engagement metrics. Adjust your strategy based on data.
8. Add Products and Services:
List your products and services to make it easier for potential customers to find what they need.
9. Engage with Questions and Answers:
Answer user questions promptly to provide helpful information.
10. Run Google Ads:
Consider running Google Ads to promote your business to a wider audience.
11. Implement Booking and Messaging:
Enable features like booking appointments or sending messages to make it convenient for customers to connect with you.
12. Regularly Update Information:
Keep your profile updated with any changes in business hours, address, or services.
13. Leverage Google My Business Posts:
Use the "Posts" feature to share promotions, events, and updates. These posts appear prominently on your listing.
14. Use Google Messaging:
Enable messaging to allow customers to reach out with questions or inquiries.
15. Encourage Customer Check-Ins:
Ask satisfied customers to check in at your business location, which can increase your visibility.
16. Implement Local SEO Strategies:
Optimize your website for local search, and ensure consistency of NAP (Name, Address, Phone Number) across all online platforms.
17. Respond to Customer Inquiries Promptly:
Show responsiveness by replying to messages and inquiries in a timely manner.
18. Use Google My Business Website:
If you don't have a website, consider using the free website builder within Google My Business to create a simple web presence.
19. Monitor Competitors:
Keep an eye on what your competitors are doing on Google My Business and adjust your strategy accordingly.
20. Collect and Showcase Customer Testimonials:
Share positive testimonials from satisfied customers to build trust and credibility.
Consistency, engagement, and optimization are key to increasing sales on Google My Business. Regularly assess your strategy and adapt to changing customer needs and market trends.
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